what is SEO ? It's a bit of science and marketing mingled together! It's the practice of improving where your site appears when people perform searches, and uses techniques that are both on page and off page Seo in order to increase the traffic a site receives from the search engines. SEO is also a part of Internet Marketing. It is categorized into several types. Like, SEO (Search Engine Optimization) SEM (Search Engine Marketing) SMM (Social Media Marketing)